Why Dubai?

Why bother with somewhere where the beaches were fake, the museums were non-existent and the dress code was Footballers’ Wives?

You’ll be surprised. Dubai is changing and you might quite like it.

Here are some recent openings and plans that could encourage even more brits to visit Dubai:


Built with business guests in mind, the new Ritz-Carlton DIFC  is a great city base for tourists too, with huge, light rooms, a 24-hour restaurant and exemplary service. On Palm Jumeirah, the finishing touches are being put on a wedding cake-pretty Kempinski. With rooms that have stunning views of the Burj Khalifa the latest addition to Rezidor’s hotels in Dubai is the Radisson Blu in Downtown Dubai


If you have the stomach for it, you can now eat one floor down from the viewing platform at Burj Khalifa, in the new At.Mosphere restaurant, ‘the world’s highest’. And kids will love the Hard Rock Café, coming soon to Dubai Festival City shopping mall (see www.hardrock.com).


Spiderman and the Incredible Hulk come to Dubai in a Marvel theme park, scheduled for later in 2011 (no details as yet). More cultured visitors will soon be able to check in to the Museum of Middle East Modern Art (literally, as 60 hotel rooms are planned); it’s scheduled to open this year.